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Co-op Gold Buttercrunch Toffee Chocolate was introduced to Co-op Food Stores in 2016. It's one of five exciting items from Co-op that are among the finalists at this year's Canadian Grand Prix New Product Awards.

Co-op returning to Grand Prix New Product Awards

By Dan Yates

April 26, 2017

Federated Co-operatives Limited is returning to the Canadian Grand Prix New Product Awards with sweet eats and food that you can feel good about.

Five CO-OP® GOLD and CO-OP GOLD PURE® items are among the finalists in this year’s awards, which celebrate innovative grocery products.

  • Co-op Gold Buttercrunch Toffee Chocolate
  • Co-op Gold Fruit Vinegar
  • Co-op Gold Sorbetto
  • Co-op Gold Pure Organic Coconut Peanut Butter
  • Co-op Gold Pure Sustainable Seafood Steelhead Trout

The awards are organized by the Retail Council of Canada (RCC) and are judged by a panel of consumers, journalists and industry experts. This is the fourth year in a row that FCL has been a finalist at the event.

The nod from the RCC follows a successful showing last year, when FCL took home its very first Grand Prix awards.

“Every year the benchmark for delivering on new product excellence increases,” said Diane J. Brisebois, President and CEO of the RCC, in a media release.   

“This year, it was great to see both the industry's amazing capacity to create products that satisfy the demands of grocery shoppers and that this innovation is being so successfully realized by new product entries from across the country.”

The winners of this year’s Grand Prix awards will be announced May 31.